Indian pop music culture emerged in the 1990s with the advent of satellite television, which brought Western music and culture into Indian homes. However, in the early 2000s, the Indian pop music scene began to decline in popularity. There are several reasons for this.
Firstly, the emergence of Bollywood music played a significant role in the decline of Indian pop music. Bollywood music, which is heavily influenced by Indian classical music, began to dominate the Indian music scene. Bollywood films are hugely popular in India, and their soundtracks are often hits. As a result, Indian pop music, which was largely influenced by Western pop and rock music, began to lose its audience.
Secondly, piracy and the illegal distribution of music on the internet dealt a blow to the Indian pop music industry. Piracy made it difficult for musicians to make a living from their music, as people were able to download their songs for free. This led to a decrease in the number of musicians producing pop music.
Thirdly, the lack of support from the Indian government also contributed to the decline of Indian pop music. The Indian government did not provide enough resources or infrastructure for the pop music industry to flourish. This lack of support made it difficult for musicians to produce high-quality music and promote it to a wider audience.
Furthermore, the rise of reality TV shows and talent competitions shifted the focus away from pop music. These shows gave aspiring musicians a platform to showcase their talents and gain exposure, but they often focused on Bollywood-style music or traditional Indian music, rather than pop music.
In conclusion, the decline of Indian pop music can be attributed to a combination of factors, including the rise of Bollywood music, piracy, lack of government support, and the shift in focus towards reality TV shows and talent competitions. Despite these challenges, some Indian pop musicians continue to create music and find success, but the overall popularity of the genre has diminished over the years.